On the one hand, there is an increased life expectancy, mainly due to improved living conditions, and top technological medicine. On the other hand, however, we are seeing a worrying increase in chronic diseases that are mainly rooted in how we live that life.... We have created ourselves an affluent lifestyle that unfortunately does not always benefit our health, resulting in chronic diseases (diabetes, obesity, cardiovascular diseases, autoimmune diseases, dementia, depression...) and loss of quality of life, at ever earlier ages.

This forces us as doctors to change our approach to disease and health...where there should be much more room for prevention and early management of these diseases of affluence by actively guiding clients/patients towards a better lifestyle and thus towards better health and quality of life.

A full-fledged diet with sufficient protein, healthy fats and the right carbohydrates is an indispensable pillar in a lifestyle medicine approach and it is often a challenge to reach the right needs in a qualitative way; this is not least true for (qualitative) proteins.

The average protein requirement for a human is 1-2gr per kg bodyweight/day, higher in some circumstances, but there are numerous conditions and reasons why this requirement is often not met despite a sincere effort with natural and healthy food (recovery, rehabilitation, sports, chronic illness). The ‘elephant in the room’, i.e. an essential vital parameter that is underexposed and ensures our quality of life in old age, is maintaining a critical amount of muscle mass. A lack of muscle mass, i.e. sarcopenia, facilitated by the natural ageing process, is a major health issue and should be given due attention in innovative health policies.

Besides exercise, there is a need for sufficient building blocks to maintain and build muscle mass. In this respect, EVITY has chosen to collaborate with the company Alika Nutrition because we want to rely on natural and high-quality protein supplementation.

Would you like more information about Evity? Visit their website at www.evity.be